SINGAPORE - Just hours past the 2019 Singapore Premier League (SPL) kicked off bearing in mind the Community Shield on Saturday (Feb 23), the country's isolated professional sports league normal a boost bearing in mind the unveiling of a new title sponsor.AIA Singapore inked a two-year agreement and the insurance group's logo will be emblazoned on the support of the jerseys of all nine clubs.AIA, who are as a consequence the shirt sponsors of English Premier League club Tottenham Hotspur and had appointed David Beckham as its ambassador, takes beyond from previous co-title sponsors great Eastern and Hyundai. Although details of the encouragement were not disclosed at the signing ceremony at Jalan Besar Stadium on Saturday, The Sunday epoch understands that not isolated will the company have enough money insurance coverage for SPL players, the agreement includes a cash component as well.Patrick Teow, chief government proprietor of AIA Singapore, said: "This encouragement is not just roughly the money, we desire to put in epoch and effort to support the Singapore Premier League accomplish its objectives."The FAS' (Football association of Singapore) values are associated bearing in mind ours, consequently it was a natural other for us to proceed bearing in mind them." AIA, which is celebrating its centennial in 2019, will proceed bearing in mind FAS for opportunities to leverage on the SPL clubs' ties bearing in mind the communities and schools to support puberty progress and conduct new outreach comings and goings to shout out an swift and healthy lifestyle.FAS president Lim Kia Tong said: "With AIA Singapore's existing ties to football and notable presence in the Asia-Pacific region, we undertake that this partnership will support us to accomplish our objective of improving the computer graphics of local football and raising the standards of football in Singapore."In line bearing in mind the FAS' objective of increasing participation at the grassroots level, there are plans to proceed together to accomplish out and objective the community, especially the youth. "I am clear that, together bearing in mind AIA Singapore, we will be accomplished to accomplish more and we look focus on to having a fruitful partnership."In a statement, great Eastern's managing director for intervention publicity Colin Chan said: "We are superior to have supported the League for 10 years and it is timely for us to hand beyond the baton....We hope Singapore Premier League all the best in its difficult endeavours."
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